StudentCrowd is the UK's most extensive student review platform. We have a passion to help students make decisions. By joining The Digital Marketing challenge, you will develop incredible digital marketing skills, improve your CV and also be in with a chance of winning a £50 Amazon voucher if your team is the most successful at generating student reviews.

Sign Up Here!!

Calling all students! 

Do you want to improve your:       

- digital marketing skills?

- idea generation skills?

- creative problem solving?

- ability to take initiative?

- CV and Linkedin?

If the answer is yes, then sign up for StudentCrowd's Digital Marketing Challenge! 


What is The Digital Marketing Challenge?

You will work in teams with other students from across the UK to develop and run your own digital marketing campaign to generate as many student reviews as possible. You will need to be creative, show determination, respond to the data and work as a team to run a successful campaign.


How will it work?

The Digital Marketing Challenge will run over three days, starting on 5th April 2022. StudentCrowd will be with you every step of the way! We will set you off on your challenge, equipping you with all the tools you need to get started. We will then work with you directly throughout the challenge to make sure you stay on track and deliver a successful campaign.


What is the time commitment? 

StudentCrowd will be providing three live learning and development sessions via Zoom throughout the challenge. These should last between 1-2 hours. You will then need time to work with your team and arrange to meet virtually to collaborate, as well as time to actually deliver your campaign. In total, we expect the challenge to take 6-8 hours.


What is the session timetable?

 Getting started with digital marketing

We start off with an introduction to digital marketing, followed by a step-by-step plan on how to develop and run a successful campaign. 
(Tue 5th April 3.30-5.00 -45 mins plus 45 mins teamwork)

Creating compelling content

A content-specific session on how to curate and develop engaging content to drive results. 
(Wed 6th April 3.30-5.00 - 30 mins plus 1 hour teamwork)

 Using the data and pushing forward

An overview of Google Analytics, looking at how to track campaigns and adjust your strategy in response to the data and how to keep pushing through to ensure long term success.
(Thr 7th April 3.30-5.00 - 45 mins plus 45 mins teamwork)

The StudentCrowd team will provide ongoing mentoring and support to teams as you go through the Challenge.   


What will I get?

Not only will you develop fantastic real world digital marketing skills to show off to employers, the team who generates the most reviews will each receivea £50 Amazon voucher. In addition to these perks, all participants will gain our Digital Marketeer badges on LinkedIn and will be awarded with a certificate of participation, which will really make your CV stand out! Winners will be announced the week after the Challenge to allow time for your campaigns to work fully.


How do I get involved?

If you think you are up for the Challenge, simply complete this online form. Applications close on 3rd April. You will then be put in teams ready for the launch session on 5th April.

Sign Up Here!!

Interested in finding out more? Contact Sarah to discover more about how The Challenge works!

Being a part of the enterprise challenge allowed me to develop my skills and knowledge of digital marketing, while also being able to put my knowledge into practise. Creating our own advertising campaign and social media posts helped me gain important experience which I can use in the future. It was also a great way of meeting other students who were passionate about digital marketing!

First Year Marketing and Management BSc Student at Loughborough University On 20th August 2021


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